The most important idea in the cultural strategy of EYEXPO is “A drop of water shall be returned with a burst of spring.” Customers at the beginning of our group, called our founding customers, are the most valuable wealth of EYEXPO. It was their trust that helped us grow to this day. Our gratitude to our founding customers is not only oral or written commitment; we are endeavoring to realize it.
For example, our founding customer CICTAN Health Group Corp. invested $7,000 for a booth. As they are one of our founding customers, we repaid them with the most practical action. We offered them a position in the front page of our global dietary supplement exhibition and online shopping platform, which means overnight they became world’s top 10, and the position would be retained for them for 2 years. More importantly, the ownership of this position belongs to the founding customer, so they can auction if off or reserve it for their own use. This position, which was worth over a million Canadian dollars, would reduce EYEXPO’s revenue by $50 million. However, after long discussion in our top managers, we finally decided to create value for our customers at any cost. This is our value system.
Our founding customers are of great significance to us. Like a seed eager for a drop of water to sprout, it cannot sprout without that drop of water, let alone the giant tree and the forest. More importantly, EYEXPO will collect, organize and systematically analyze data about the preference, motivation, feedback and support of founding customers, and get prepared for online promotion and adjusting profit DNA module, and remove the barriers for large-scale basic module of DNA sales.
EYEXPO CCP value chain, or Culture-Customer-Product value chain, is a unique cultural strategy different from other companies. Different from the traditional value chain in which products precede customers and culture, CCP value chain is just the opposite. As early as the inception of our group, when there were no products available, our group founder used our cultural ideas to persuade these founding customers without indicating their future value. Ranging from $800 to $80,000, every order symbolizes the trust in and the recognition of EXEXPO corporate culture. In the next step, EXEXPO will create value chain for 100 platinum customers, followed by value chain for the first 10,000 customers. All these customers, as the founding customers of our group, will receive distinguished treatment.
Customers are our greatest values, and our founding customers, who recognize our values, are the most important wealth. If “good faith” is a basic principle of the commercial jungle, what EXEXPO is going to do will far exceed this principle, which is, to create unlimited value for these founding customers. Here, EXEXPO will extend our gratitude to all our founding customers.
Welcome to experience the latest technique of VR for free, in addition, we will give you a pair of VR glasses.
24th floor, 1055 W Georgia St.
V6E 3P3 CANADA
3485 Rue Sherbrooke E.
H1W 1C9 CANADA
Phone: ＋1（778）379 9997 (Vancouver)
Phone: ＋1（438）926 6966 (Montréal)